The first thing people will notice when they visit a website is how well it is designed. Because of these first impressions that are developed, you want to make sure to make a good impression so they do not leave your site. The tips in this article will help you evade the pitfalls of web design.
Use the proper graphic tools for web design. Remember, bitmap images are huge and usually don’t work well, PNGs work fine. GIFs can be quite good for simple text buttons, screenshots, etc and PNGs are great for images with 256 colors and up. For pictures, use JPEG images.
Use fixed-position navigation so your users can navigate easily. This allows you to lock the site menus in a place as visitors scroll through your site.
Feature a prominent tagline on your site. The tagline includes a motto or clever phrase that speaks to the purpose of your business. Use clear taglines to help people that visit your page. You only have a few second to get their attention and get them them to look through the whole website.
Speed is critical online, so make sure that you keep your website’s loading time to a minimum. If your visitors are waiting forever while something is loading on your site, they will probably leave your site before it loads and vow never to return.
Always give your readers the ability to stop whatever it is they’re doing. These actions involve signing up for newsletters or email notifications, filling out forms, or searching the site for different topics or archives. When you do not allow visitors to cancel something they do not wish to complete, you are forcing them into something, which can prove detrimental to fostering return visits and/or purchases.
Keep your page size to a minimum. Users with slower Internet connections may decide that the wait isn’t worth it if your site loads slowly. You will want your visitors waiting for each page to load because they may just end up leaving.
Your background is the keystone of your design. There are sites out there that use animated GIF images for their backgrounds. This might be OK for a personal site, but it can also be a serious distraction that makes it hard for readers to focus on the text. Choose a background that complements your site instead, and visitors will easily understand they message you want to convey.
There is nothing worse than visiting a website and getting assaulted by pop-up ads. Many people leave any website immediately if pop-ups occur, even if it’s a site run by a well-known brand or company. Stay away from those irritating ads and your customers come back again. If the host you uses forces these pop-ups on you, look for another one.
Be certain that your website can be scanned easily. Most people do not read all the text on a website; instead, they scan for interesting tidbits. Divide your content into sections that readers can readily scan and your visitors will come back for more. Put your most vital information near the top. This ensures your site is user friendly.
When a customer can get frequently updated on things, they will be more likely to come back to your site. Put the form in a convenient sidebar, yet not interfering with the page’s purpose.Make sure to only deliver the newsletter to people who have explicitly requested to view it.
Take advantage of as many shortcuts as you can. In the topic of web design, there is a shortcut for everything. Knowing them will save you time and help you be more efficient. You can even find HTML codes that help you make quick changes.
Make sure that your front page very simple. People looking around decide right away if they wish to use a site just by how your homepage looks. Be clear about what your company is about, but keep other information minimal to avoid your visitors getting distracted.
You want your home page to be simple. People will quickly decide whether or not they want to do business with you by how your homepage looks. Be clear about what your company is about, but be concise.
Always use fonts that look professional and easy to read. You can see if a site is professional just by looking at the fonts. If a site visitor has not installed a certain font on his or her computer, the browser might render the site using the default font (generally Times New Roman). This can interfere with the design of your website look a lot worse.
Take the time to do keyword research. While your primary focus should be providing website visitors with useful information, you also need to gain a customer base. Keywords are what search engines use to guide people to your website.
People generally notice a site’s design almost right away, and that can be the deciding factor as to whether they stay or leave a website. You only get one opportunity to make a good first impression–use it! Remember to apply the above tip when creating a design for your site.
Understand your subject. If you’re planning to use your website for blogging or something similar, make sure to thoroughly research the subject prior to posting. You won’t win any followers by giving them bad information. Having a thorough understanding of your subject matter is vital to having a successful website.
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